latest news

03/04/08

Search School- classes resume.

04/18/08

Search Marketing Expo - China

Internet Marketing Services

Although we perform Internet marketing consulting services, we would prefer to become an extension of your advertising team; an actual partner rather than just consulting on projects. In order to maintain high levels of quality, our partner list is very small. We work with just a few companies, located in Dallas - Fort Worth, Seattle, and Panamá City, Panamá.

If you are aggressive, have clearly defined goals, and are determined to win, we are interested in speaking with you now.

Search Engine Marketing

We offer all three primary search marketing services, Search Engine Optimization (SEO), Paid Placement Search (SEM), and Paid Inclusion (PI). We specialize in paid placement search and have strong referrals to testify of our skills, as well as a proven history of hitting company goals. If you need assistance with Google AdWords, Yahoo! Search, or MSN's AdCenter, we can help. As search engine marketing specialists, we even openly share some information about our secrets.

Paid Placement Search fees are currently set at $5,000 per month or 10% of media spend, whichever is greater. Search Engine Optimization fees are $10,000 per year, targeting 10 keyword terms. Paid Inclusion fees are set at $8,000 per month or 10% of media spend, whichever is greater.

Strategic Media Planning

With over 300,000,000 individuals in the United States and billions around the globe, there are many topics and facets of interest. The Interent obviously allows anyone to become a publicist, and with any type of credibility, an expert in various fields of study.

Besides using search tactics, how does one build awareness of their product or service? Exposure via banner ads, also known as dispay media, and directory listings help individuals find your website. The trick is to identify the correct websites that serve your target market, and purchase the highest quality, yet cheapest advertising possible. Using proprietary secrets and software, we get your company exposure in the most economical manner possible, generating qualified and converting traffic to your site.

We help you plan advertising placements, direct creative messaging and designs, negotiate pricing, purchase ads on your behalf, traffic creative to the correct locations, launch campaigns, track campaign performance, report on progress, and then help you optimize and modify campaigns for more efficient execution.

Media Planning pricing is determined after objectives have been discussed. A deposit of 1%-4% of total planned media budget is required before planning begins. If plan is approved and executed, the deposit is applied against a total fee of 10% of media spend. Media planning requires a minimum budget of $100,000 per campaign.

Building Websites

Although our expertise is in marketing consulting services, we can get websites built for your company, but we do not provide this service in-house. Know your core competencies... hire experts at creative execution to build a work of art. Like most physical structures designed to house large companies, an EFFECTIVE website requires three key people; architects, builders, and engineers.

Like functional buildings, good websites are also built by three types of people; designers, web developers, and marketers. Although each should care about the others' perspectives and know their basic functions, they work primarily independently to build one website. The designers are responsible for the look and feel of a site. The developers are responsible for the actual construction and functionality of the site. The marketers direct the basic selling elements, and oversee the PROPER construction process.

Digital Derivatives has a list of talented artists with established work histories that we can recommend to perform a job. We also have another list of exceptional web developers that take the visions of the designers and convert them to functional, practical sites. Digital Derivatives does not charge a fee for this process, but we facilitate cooperation between all groups to get the job done, on time, and on budget. We do take care to direct the construction of sites to brand standards, correct messaging and imaging, correct construction and functionality, and perform in a manner that allows the future marketing of sites to be executed more easily.